The global gaming industry continues breaking records, with revenues and the number of users reaching all-time highs.
However, the competition in the market is also stronger than ever, causing difficulties for some game developers in keeping their fan base. One of them is Blizzard Entertainment, a gaming industry titan, whose user base dropped significantly over the past few years.
According to data presented by MejoresApuestas.com, Blizzard Entertainment has lost 12 million active players since 2018, with its global fan base falling to 26 million players in the second quarter of 2021. Continue reading
Image: Blizzard